ジュジュワールドJUJUWORLD

A huge fan of Japan, especially of Fukuoka - the channel operator loves to introduce and delve into the culture, food, lifestyle, and experiences of the country he loves.

Link: https://www.youtube.com/c/ジュジュワールドJUJUWORLD IG: https://www.instagram.com/bbcjuju/ Job opportunities: [email protected]

Channel Statistics

Region: JP Language: ja Overall View Count: 261,724,915 Video Count: 650 Topic: Food, Lifestyle Subscription Count: 520,000 Published At: Aug 10, 2012

Content Analysis

The channel primarily talks about superlative experiences from a Korean perspective in Japan. The diversity in videos showcases Japan’s culture, lifestyle, tourism, food, and perceptions about North Korea. The operator, who has spent significant time in Fukuoka, shares his experiences, stories of North Korean defectors often juxtaposed with Japanese beliefs and culture, as well as reviews of Japanese comedy, literally from Korean viewpoints.

Enriched with the human angle, the creator speaks about his perceptions from initial visits to Tokyo, Hiroshima and other parts of Japan to touch upon universal topics such as kindness, education, history, comic relief, and cultural interaction. From his early shock stories and joy of non-presence of anti-Day campaigns in Japan to natural, loveable, everyday experiences - eating street food, trying sushi, and discovering Japan’s 300 Yen shops, the channel has a gripping appeal.

The channel recently introduced video reviews of Japanese idols AKB48, shedding light on the Korean reaction to J-pop.

The videos give insights on how Korea perceives Japan, educating their audience while remaining truthful to their personal, real-life experiences in a very engaging way.

Berlin’s favorite subjects feature North Korean defectors who are often experiencing “first times” in Japan: first-timers to JR, sushi, highways, the bullet train, Japanese hospitality, skating rinks and bath houses. They explore the advanced and highly-civilized lifestyle in Japan with astonishment and also a degree of skeptical humor born of their own cultural backgrounds.

Many of the videos explore defectors both male and female, crossing from teens to middle-age, singularly or as families, engaging with an unfamiliar world. Each video begins with an overview of the groups composition and collective thoughts on Japan, expressed in various degrees from ‘very negative’ to fascinated. Some defectors come to the journey with optimistic or naive impressions of Japan based on their own limited perceptions, often gathered from popular media or fragmented references and sometimes soaked in Cold War anti-Japan bias. However, their preconceptions are easily knocked off by their own experiences resulting in a degree of mutual humor.

The videos tend to start with basic encounters leading to widening experiences. Most of this has to do with the role of the channel operator and his visible performance - from a kind and ‘greedy’ guide who is not above teasing the group, to a helpful comforter, translator, and avowed teammate.

This maker’s videos feature unique and personal reactions and perspectives that are unpredictable. His interpretations and commentary are easily suspected to be unscripted as they include real world reactions to real world experiences. With relatively high interaction in comments, the audience is genuinely interested in the subject matter and finds the videos educational and empathetically engaging.

Viewers easily see the lighter sides of these often tragic stories of defectors and relate to them as people dealing with sometimes calamitous undoings of former abusive and totalitarian systems, struggling with the delights and tookerascapes of new found freedoms all the same.

Conclusion

In summary, the channel revolves around the intricate narratives of life as a defector scooting between two countries. Experimenting with the Korean defectors’ reactions to Japanese delicacies, civic values, technologies, and social behaviors, the creator aims to enlighten viewers about the psyche and lifestyle choices made by these asylum seekers. The thematic backgrounds serve as catalysts for insightful, humorous, and occasionally poignant sequences, impacting viewers emotionally and holistically. The videos are clustered under Series with engaging thumbnails and titles that send across a powerful message, combining Korean humor with underrepresented stories of North Korean defectors. Being entertaining as well as informative, the channel has garnered a consistent audience from all over the globe. With over 530k subscribers, we observe that the videos adeptly attract young audiences, featuring lifestyles, tourist attractions, cuisine, and Japanese snacks to growing older adults who share an interest in politics, human psychology, and North East Asian relations. Popular categories within the channel such as ‘Cultural Distances’, ‘Korea-Japan’, ‘People & Blogs’, and ‘Documentaries’ resonate well with different viewers who love to engage through comments and personal experiences. This public platform has produced more than six hundred videos that cover sensitive dialogues, daily vlogs, experiences from defectors himself, and traveling content. By consistently creating content of value and offering credible services, the channel retains its loyal fanbase whilst expanding its reach. The YouTube channel has catered to both Korea’s and Japan’s online audience understanding the nuances of their content consumption habits. While much of the content stands out because of its creativity and originality, some videos like “ONE OK ROCKを初めて見た韓国人女性の感想が面白すぎたww”, “日本の駅で忘れ物をした北朝鮮家族が日本人の国民性に大きく感動する”, and “【人生初ロック】ONE OK ROCKを初めてみた脱北者の反応に…驚いた…！”, explore deeper aspects of individual lives and the intersection of being a North Korean female defector, exploring opportunities in Japan and accepting the culture shock that comes with it.

To conclude, with the channel’s focus on charismatic titles and a keen interest in meaningful production, the channel is bound to outpace competition.

List of Hits

1. 脱北者が初めて見てショックを受けた日本という国

• OVERVIEW: Features an emotional interaction between a North Korean defector and the Japanese culture, exploring the significant impact of their first encounter with Japan through traveling and food experiences.
• LIKES: 56,350
• VIEWS: 6,199,425

2. 【最終回】初めて日本旅行に来て変わってく脱北夫婦の姿に涙が出てしまう。脱北夫婦と韓国人の日本旅行終了。

• OVERVIEW: An evocative series that narrates the journey of the North Korean defector, showcasing their transformation after experiencing the Japanese hospitality and culture.
• LIKES: 72,271
• VIEWS: 4,186,720

3. 【最終回】平壌生まれの北朝鮮人が初めて日本にきたら衝撃の連続だった2泊3日！

• OVERVIEW: Captures the shock series faced by a defector born in Pyongyang during his first visit to Japan, as he experiences different facets of life.
• LIKES: 41,609
• VIEWS: 2,698,429

4. 【最終回】ソウル生まれの韓国人が初めて日本の東京にきたら驚きの連続だった3泊4日！

• OVERVIEW: Unfolds the story of a South Korean born in Seoul, experiencing a captivating series of surprises during his first visit to Tokyo, Japan.
• LIKES: 28,355
• VIEWS: 2,681,834

5. 初めて広島の原爆の現実を見た韓国人が大きく衝撃を受けました

• OVERVIEW: An impactful series revealing the profound effect on a Korean man encountering the harsh reality of Hiroshima’s atomic bombing for the first time.
• LIKES: 36,339
• VIEWS: 2,309,659

6. 中国でも韓国でも反日教育受けた韓国人兄に新鮮な衝撃だった日本と日本人。

• OVERVIEW: Depicts the fresh impact faced by a Korean man, who received Japan-bashing education both in China and South Korea, as he explores Japan and interacts with the Japanese people.
• LIKES: 34,209
• VIEWS: 2,304,556

This list is only a small sample of the diverse content available on the channel. For a deeper dive, be sure to explore the channel in greater detail.

The Channel’s Content Offering:

• The main appeal lies in his thematic portrayal of stories about North Korean defectors revealing their first-hand experience in Japan, adding a significative dimension to someone’s socio-cultural awareness.
• Maintains strong emphasis on transformational experiences through country-to-country differences, especially mapped through various nationalities.
• Highlights Hoffman’s Japan under thematic territory with varied facets - offering vicarious joy, laughter, and horrifying tales of the past with elements of horror and its relief so word.
• Streams engaging original content mingled with creative inputs, trope-laden headlines, and related titles that boost its popularity and bridge with similar Korean experiences.
• Undoubtedly connects keen cultural exchanges and as a whole stands as a public platform teeming with in-depth personal insights as defectors navigate new cultures.
• Informative videos, touching on social, historical, and political commentary with a Korean identity moving, dealing, and educating in Japanese society.
• Engaging Korean reviews and reactions which blend culturally contrasting but immediate perspectives on Japanese culture and identity to create fun, irony, and energy, fighting solitude through active engagement and publications.
• Interest where Hoffman capitalizes the character and reactions to achieve something meaningful for his videos.

COVID 19 and its Influence: In a time where the world is facing a health crisis, the channel operator’s words reflect his creativity in pivoting his focus to virtual Korean-Japanese bondings, hosting shows and gained popularity. The pandemic helped the channel to extend its existing theme of ‘traveling through lens’ online, creating a sense of community and doing its part by adhering to safety protocols.

Opportunity for Local Content: The YouTube channel acts as one of the strongest harbingers of Japanese culture, primarily to Indians and Korean viewers. Ranging from culinary delights to culture, lifestyle, the channel has successfully incorporated the flavor of Japan.

Channel Situation: The channel has seen a steady growth of over 530k subscribers which can be attributed to their appealing powerful narrative and engaging, versatile content. By continuously producing quality content and providing valuable services, the channel has earned a loyal audience.

Conclusively: The channel continues to create content that blends relatable narratives, cultural insights, fun moments, and beautiful Korean culture, solidifying its place in the heart of the Korean online community. In these tough times, with travel restrictions heavily in place for viewers, the channel’s ability to curate content that gives that feeling of physically being there in Japan, appreciating the culture with a deep emotional touch from the hearts of the defectors is commendable. Ultimately, this channel operates with its profound culture of content creation, bridging two cultures with genuinity and care.